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Google rankings still matter — but now ChatGPT, Perplexity, and AI Overviews decide what brands get recommended before a user even sees a "result." We optimise for both: classic SEO that ranks you, and AI visibility that gets you cited, quoted, and recommended by the models people increasingly trust.
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Traditional SEO still drives the majority of organic traffic — but a growing share of discovery now happens inside AI tools. Brands that only optimise for the old rules are becoming invisible to the new ones.
Every visibility strategy we run is built on these four foundations — working together, not in isolation.
Site speed, crawlability, indexing, mobile-first architecture, Core Web Vitals — the foundation everything else builds on.
Content built around topic clusters and search intent — establishing your brand as the definitive source on what you do.
Structured data, entity optimisation, and content formatting that gets your brand surfaced and cited by AI answer engines.
Quality backlinks, brand mentions, reviews, and digital PR that build the trust signals search engines and AI models both rely on.
Millions of people now ask AI tools for recommendations instead of searching Google. If your brand doesn't show up there, you're invisible to an entire generation of buyers — regardless of your Google ranking.
SEO and AI visibility are long games — but every phase has a clear deliverable so you can see exactly what's being done and why.
Technical SEO crawl, keyword gap analysis, competitor benchmarking, and a fresh test — we ask ChatGPT, Perplexity, and Google AI Overviews about your brand and category to see exactly where you stand today.
Fix crawl errors, improve Core Web Vitals, implement schema markup across the site, and clean up site architecture so both Google and AI crawlers can fully understand your content.
Build out content clusters around your core topics — pillar pages, supporting articles, FAQs, and comparison content formatted for both human readers and AI extraction.
Digital PR, guest content, directory listings, and review generation — building the brand mentions and citations that establish your business as a trusted entity online.
Monthly tracking of rankings, organic traffic, and — critically — your visibility inside AI tools. We run real prompts against ChatGPT and Perplexity every month and report exactly what's changed.
No guesswork, no vanity metrics. Every recommendation is backed by tools the industry trusts — plus our own AI visibility testing framework.
Every retainer client receives a monthly report covering search performance, AI visibility, and clear next steps — no jargon, no fluff.
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Whether they're typing into Google or asking ChatGPT — we'll help you show up, get cited, and get chosen. Get a free visibility audit across search and AI platforms.